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Fundraising Pharmacy invivite you to join us in Winnipeg for the second annual WCFC -- the only national-level, multi-day, annual professional development opportunity for fundraisers in western Canada.

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Thursday, June 1 • 11:20 - 12:35
B2-1 Finding Hidden Gems: Donor Analytics are the key to raising more money and saving you time LIMITED

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Limited Capacity seats available

Donor databases are gold mines of information.  Are you missing the hidden gems in your database?

Looking at your database in a new way may unlock donors with more capacity, opportunities for strengthening weaker revenue streams and providing stability to your fundraising goals annually.

Trends in giving, lapsed donors and potential monthly donors are some of the aspects of analytics that will be reviewed. Second gift conversion rate and Recency / Frequency and Monetary metrics - why are these important for you and your organization? Take the next step towards unlocking the gems in your database! 

avatar for Samantha Tapley CFRE

Samantha Tapley CFRE

Marketing Director, Gryphon Fundraising
Samantha is a born fundraiser!  She has worked in all aspects of fundraising including legacy giving, capital campaigns, annual campaigns, grants, and special events.  Samantha’s experience also includes media relations and public relations. Currently Samantha is Director, Development at Ottawa-Carleton Lifeskills. Samantha has also worked for the Boys and Girls Club of Ottawa, The Ottawa Mission, the Ottawa Humane Society, and The Ottawa Hospital Foundation. Samantha has a passion for connecting donors to the needs of the community. Samantha started to work with Gryphon Fundraising sharing her knowledge of donor database analytics with other non-profits in Canada, the US, and Australia. She continues to work with Gryphon and hundreds of clients worldwide. | | Sam is a sought after speaker who has spoken at AFP International Conferences (2013 and 2014), CAGP National Conference (2013 and 2015) and ADRP International Conference (2012) as well as AFP Congress for 2013 and... Read More →

Thursday June 1, 2017 11:20 - 12:35
Eckhardt Gramatté Hall

Attendees (19)