Fundraising Pharmacy invivite you to join us in Winnipeg for the second annual WCFC -- the only national-level, multi-day, annual professional development opportunity for fundraisers in western Canada.
Simone's masterclass last year focused on governance: What it is (and isn’t!). Board committees. Distinction between board and board member. Recruitment. Board meetings. All good governance stuff.
This year she's focusing on fundraising. Fundraising with your board, board members, and the big boss, your CEO.
Simone will explore “why,” not just “what” and “how.” You’ll leave with specific things to do, a very good handout, and lots of thoughts about how to make things better.
Bring your board members with you. Bring the big boss, too.
Learn together.
(And let Simone tell them the stuff they might be surprised to hear!)
Together, we’ll start with a quick, mini refresh on governance fundamentals. (Or, as I think of them, “rules of the road to avoid mediocrity.”) If you attended my masterclass last year, you can help lead this!
Most of the time, we’ll explore the following topics – and other things you think of:
P.S. Send Simone your confidentail concerns, questions and consternations (well in advance) and she'll weave them in to the day!
Simone's masterclass last year focused on governance: What it is (and isn’t!). Board committees. Distinction between board and board member. Recruitment. Board meetings. All good governance stuff.
This year she's focusing on fundraising. Fundraising with your board, board members, and the big boss, your CEO.
Simone will explore “why,” not just “what” and “how.” You’ll leave with specific things to do, a very good handout, and lots of thoughts about how to make things better.
Bring your board members with you. Bring the big boss, too.
Learn together.
(And let Simone tell them the stuff they might be surprised to hear!)
Together, we’ll start with a quick, mini refresh on governance fundamentals. (Or, as I think of them, “rules of the road to avoid mediocrity.”) If you attended my masterclass last year, you can help lead this!
Most of the time, we’ll explore the following topics – and other things you think of:
P.S. Send Simone your confidentail concerns, questions and consternations (well in advance) and she'll weave them in to the day!
Simone's masterclass last year focused on governance: What it is (and isn’t!). Board committees. Distinction between board and board member. Recruitment. Board meetings. All good governance stuff.
This year she's focusing on fundraising. Fundraising with your board, board members, and the big boss, your CEO.
Simone will explore “why,” not just “what” and “how.” You’ll leave with specific things to do, a very good handout, and lots of thoughts about how to make things better.
Bring your board members with you. Bring the big boss, too.
Learn together.
(And let Simone tell them the stuff they might be surprised to hear!)
Together, we’ll start with a quick, mini refresh on governance fundamentals. (Or, as I think of them, “rules of the road to avoid mediocrity.”) If you attended my masterclass last year, you can help lead this!
Most of the time, we’ll explore the following topics – and other things you think of:
P.S. Send Simone your confidentail concerns, questions and consternations (well in advance) and she'll weave them in to the day!
Simone's masterclass last year focused on governance: What it is (and isn’t!). Board committees. Distinction between board and board member. Recruitment. Board meetings. All good governance stuff.
This year she's focusing on fundraising. Fundraising with your board, board members, and the big boss, your CEO.
Simone will explore “why,” not just “what” and “how.” You’ll leave with specific things to do, a very good handout, and lots of thoughts about how to make things better.
Bring your board members with you. Bring the big boss, too.
Learn together.
(And let Simone tell them the stuff they might be surprised to hear!)
Together, we’ll start with a quick, mini refresh on governance fundamentals. (Or, as I think of them, “rules of the road to avoid mediocrity.”) If you attended my masterclass last year, you can help lead this!
Most of the time, we’ll explore the following topics – and other things you think of:
P.S. Send Simone your confidentail concerns, questions and consternations (well in advance) and she'll weave them in to the day!
It’s pretty scary out there sometimes.
So many things that we can’t control must but cope with – like the economy. So many things that we can fight for or against – like politics and policy. Changes in the for-profit and non-profit sectors. Changes in the public sector.
How do we manage all this? How do we build organizations that can survive and even flourish in these times or any time?
Just imagine. Exploring issues from various vantage points.
How might that help?
Moderated by Mary Beth Taylor, a panel of experts from the Indigenous and non Indigenous communities will examine the role of the charitable sector in reconciliation including the analysis of the Truth and Reconciliation recommendations and how they can be aligned with Canadian philanthropic principles and policies.
Who knew?
Sticking our heads into MRI machines shows what turns us on.
Neuroscience research is explaining how the brain works and giving us new insights into donor decision-making and other key philanthopic behaviours. Think about how that will help you with your fundraising!
Learn all about the latest insights with Simone.
Do you want to go back to your office with a plan to raise more money for your charity this year? Then this session is perfectly timed for maximum impact!
In North America, most charities receive 30% or more of their annual donations in December, much of it delivered through holiday direct marketing campaigns. Would you like to learn how to make your next holiday campaign a real treat for your donors and your boss? Need some powerful strategies to inspire more donors to respond your appeal and boost average gift size? Then this session is the perfect holiday gift for you, your boss and your charity's mission!
Join us to learn how you can inspire your donors to leave your cause a big gift under the holiday tree. You’re guaranteed to take home practical tips from successful holiday campaigns from across Canada (and one from New Zealand) that you can put to work right away.
Learn:
-how to tell powerful stories that cut through the holiday noise and inspire donors
-powerful ideas to ensure your appeal gets noticed
-how a 5-cent item boosts donor engagement and sends results soaring
PLEASE NOTE:
Registration for PART 2 will be blocked and all PART 1 participants will be automatically registered for PART 2
Major Gifts & Major Campaigns: The Art and Science of Success
After almost 20 years of doing major gifts and major donor campaigns, at home and abroad, Tony Myers is more dedicated than ever to the concept of the Disciplined Campaign©.
His motto: “do it once, do it right” echoes in the ears of fundraisers on five continents. He has found success among those who practice both the “art and science” of major gifts and major donor campaigns.
Part 1: The Science and Discipline of a “Systems Approach”
Most of us have heard about those huge multi-million dollar gifts that “other” charities get – news stories followed by questions from our bosses asking why we didn’t get the gift. Behind the news stories of those huge gifts are stories of discipline. They are stories of focused activity. They are stories of hard work, diligence and persistence, but more than anything they are stories based on a “systems approach” – and yes, sometimes luck.
Join Tony Myers as he shares with you the full systems approach to major donor fundraising and major campaigns and why it has worked for charities around the world.
Fundraisers, comms people and marketers of issue-based organizations: I know you sometimes struggle with showing impact to your donorfile. And what about engagement -- it can be challenging to send your list things to do and actions to take, right? And yet you're the issue-area expert. And yet you're providing services on the frontlines.
You may have heard of the term policy advocacy, but I bet you haven't thought about it as a tool for fundraising, communications and engagement. We'll talk big picture (what it is and what it isn't, charities, advocacy, the CRA and the 10% rule) and we'll talk specifics (how to use it for fundraising, communications and engagement). I'll show examples from small and local to large and national organizations. We'll review different approaches, from 'grasstops' to grassroots. You'll learn how roles/teams can work together to help create maximum impact while also boosting revenue and engagement levels. Oh and let's not forget, re-affirming to your supporters why they support you !
You'll come away from this session knowing the theory and the practice, including:
Millions of ordinary Canadian donors are stuck in a loop driven by standard fundraising models where their deeply held philanthropic dreams are never realized.
Just like the 'hosts' in the HBO series, Westworld, your annual giving donors have a deep secret. But smart fundraisers can get ahead of the revolution that is about to begin.
Welcome to Bequestworld. You’ll learn how you can start your donors on a journey to self-actualization and help them express their deepest personal values by making a gift in their will.
David will guide you through the maze of Bequest Marketing and show you how having respectful and carefully paced conversations about legacy gifts will help you achieve transformational fundraising success for your organisation.
No matter how many staff your organisation has or the size of your gift planning budget, you will leave with a wealth of ideas you can implement right away.
Practical. Strategic. Compelling.
Guaranteed!
PLEASE NOTE:
Registration for this session will be blocked and all PART 1 participants will be automatically registered for PART 2
Major Gifts & Major Campaigns: The Art and Science of Success
After almost 20 years of doing major gifts and major donor campaigns, at home and abroad, Tony Myers is more dedicated than ever to the concept of the Disciplined Campaign©.
His motto: “do it once, do it right” echoes in the ears of fundraisers on five continents. He has found success among those who practice both the “art and science” of major gifts and major donor campaigns.
Part 2: The Art and Craft of Major Donor Success
You can have the best systems in the world, but it you can’t get along with folks, if you can’t talk to your colleagues, and if you can’t have deep in and meaningful conversations with major donors, then how the heck are you going to get a major gift.
Join Tony Myers for this equally important session on the “Art of the Major Donor Conversation” and how it has worked in many different cultures around the world.
Story Slams are no-holds barred competitive storytelling events.
WCFC's version is no different. Five competitors will take the stage to their best, worst or just plain weirdest fundraising story and share how it imprved their skills or career.
5 random audience members will be selected to judge each story.
The winner will select their favourite charity recipient for a confernece delegate and sponosr 'pass-the'hat' donation.
You'll laugh. You'll cry. You'll leave inspired.
Art (writing, design, and creativity) and Science (analysis of facts and numbers) are both critical tools that you must have to succeed in fundraising. Each is defective without the other. If you have one and not both, you'll do poorly.
Art is what gives us the human connection in fundraising. Donors give with their hearts, and Art helps us understand that and speak to the heart. Science gives us the scientific method. Without that, we're guessing what works. Science uncovers truths that we wouldn't see otherwise.
"Art only" fundraising is a hodge-podge of guesses and personal preferences. All you have to go on is what seems right, and we all live under the illusion that everyone is exactly like us. It doesn't work. And it's very common. "Science only" fundraising is a mass of facts. It misses the real reasons people give, which are ineffable and emotional. It doesn't work. It's somewhat less common.
This session will look at the fundamentals of using both the right (Art) and left (Science) sides of your brain.
We'll take a practical approach that will enable you to take advantage of your own strengths and knowledge while tapping into the "other" side of your brain.
Escape the guesswork that bedevils so many fundraisers. Use your whole mind and watch results improve!
Sponsorship may be the most misunderstood word in a fundraiser’s toolkit. Christi Cruz, Senior Manager, Community Affairs – TELUS will share insider’s secrets on what works, what doesn’t and how to ensure your sponsorship toolbox has the tools you need to get to YES!.
This informative look into the world of corporate sponsorship will leave you full of insight and new ideas on creating proposals that work. In this session you will learn the new “rules” and walk away understanding what not to pitch to potential funders.
Mary will provide practical ideas on how to uncover ‘hidden gems’ in your database that have major or planned gift potential.
In her day to day major gift work Mary uses her data knowledge from annual giving to help her reach out to the right donors, with the right ask, at the right time, and she can help you do the same!
This session will help you prioritize which donors to visit personally, and will have take-aways for small shops and large complex organizations alike. This session will help you if you are at a small shop don’t know where to start in reaching out to donors for visits and more strategic communications, and also if you are in a larger organization with a large prospect pool you need to prioritize.
How much is too much when it comes to direct contact with your donors?
Jon Lloyd will reveal the results of international campaigning organisation SumOfUs’ long-term digital communications frequency experiments – with major consequences for any serious fundraising programs.
You’ll learn:
Join Lynne Boardman and Leslie Traynor as they share what they have learned in their combined 30 years of assessing client fundraising program strengths, weaknesses, and opportunities.
Lynne and Leslie’s top 10 power tips will help you increase your revenue and build donor loyalty.
Stories are perhaps the most important fundraising tool and can be told in lots of different ways.
Jennifer will share a variety of powerful & fun stories that she’s told during her 15-year career as a fundraiser, using everyone from doctors to grandfathers as the storytellers. You'll see how these compelling stories can transform your solicitations and stewardship materials.
Leave this session armed with creative new ideas you can immediately apply to your fundraising program to inspire more people to make gifts and become loyal donors.
Peer to Peer fundraising is an effective way to raise money and find donors. Events allow your supporters to promote your mission while raising new funds. From walks to bike rides to third party fundraisers, peer to peer events continue to grow in today’s marketplace.
This session will talk about how to take your events to the next level by building strong relationships with participants. We will also cover the importance of partnership with sponsors and engaging them as teams in the events.
There is not a fundraiser in the world that doesn’t long to see or hear a “yes”.
“Yes” is one of the most powerful words known to man. It is the beginning of everything.
Yes get’s you the gift. Yes gets you the job. Yes gets you a loan at the bank. Yes completes the negotiations for your first home. Yes even gets you a life partner.
Tony Myers has lived a life in the pursuit of “Yes” – both in his personal life and in his professional life. Join Tony as he shares with you the personal and profession life stories and learn how you too can live a life that brings you all the Yes’s you can handle.
Are you struggling to build an effective online giving page?
Worried about your email solicitation results?
Top international digital non-profit authority, Jon Lloyd, will lead you through an intensive half-day workshop that will give you the tools you need for success.
The day will start with a power-packed overview of the most important actions you can take to boost your digital giving program. Then we’ll take a deep dive into the key to connecting with your donors and inspiring increased giving and loyalty: compelling digital creative.
You’ll learn
This workshop is perfect for seasoned digital fundraisers looking to impress the boss and board with remarkable results and it’s a can’t-miss for anyone considering launching a new online giving program or hitting the reset button on a lacklustre digital strategy.
Are you struggling to build an effective online giving page?
Worried about your email solicitation results?
Top international digital non-profit authority, Jon Lloyd, will lead you through an intensive half-day workshop that will give you the tools you need for success.
The day will start with a power-packed overview of the most important actions you can take to boost your digital giving program. Then we’ll take a deep dive into the key to connecting with your donors and inspiring increased giving and loyalty: compelling digital creative.
You’ll learn
This workshop is perfect for seasoned digital fundraisers looking to impress the boss and board with remarkable results and it’s a can’t-miss for anyone considering launching a new online giving program or hitting the reset button on a lacklustre digital strategy.
